Tenacious Labs and Artemis Growth Partners Join Forces to Create Europe’s Largest Cannabis Investment Platform
Stanton McLean, Nick Morland, Will Muecke and Adrian Clarke. Photographer: Lionel Teymerson
New collaboration, Artemis Tenacious Group, aims to provide a turn-key solution for cannabis investors looking to gain exposure to the rapidly maturing multi-billion-dollar global cannabis market.
Private office for Bacardi family member joins the family of Duty Free Shoppers founder in making a significant strategic investment in the management company of Artemis Growth Partners, Europe’s largest cannabis investment fund manager.
Transaction reflects pivotal moment for the maturing cannabis market as legacy players from complementary non-cannabis industries pool resources and operational expertise to invest in legal global cannabis.
LONDON, 31st March 2024: Artemis Growth Partners, one of the leading global private equity investment managers in cannabis, announces today a significant minority investment from the private office of Bacardi shareholder, Adrian Clarke.
The investment in the global funds manager Artemis Growth Partners is part of a broader transaction that creates Europe’s largest cannabis investment platform to be named Artemis Tenacious Group.
The newly formed Artemis Tenacious Group, led by Clarke, Nick Morland, chief executive officer of Tenacious Labs, William Muecke, and Stanton McLean, both managing members of Artemis Growth Partners, is a strategic union combining the operational and stakeholder management expertise of Tenacious Labs with the investment expertise, performance track record, and broad cannabis network held by Artemis Growth Partners, one of the world’s largest and most reputable private equity investors in legal global cannabis.
The investment by Clarke, in conjunction with additional major capital support by the private offices of the family to luxury goods global retailer Duty Free Shoppers founder and philanthropist, the late Chuck Feeney, expands the partner capital base of the investment manager and bolsters Artemis Growth Partners’ leadership position as an ESG impact investor in legal global cannabis.
Adrian Clarke, chair of Tenacious Labs, said: "We're delighted to announce our partnership with Artemis Growth Partners. Our deal brings together dynastic knowledge from adjacent, non-cannabis industries into one consolidated global operating platform that will deliver the best of both Tenacious Labs and Artemis Growth Partners to cannabis operators and investors, alike. The formation of Artemis Tenacious Group marks a pivotal moment where premium non-cannabis independent investors and stakeholders are joining forces to onboard the rapidly growing cannabis industry into the mainstream."
William Muecke, co-founder and chief investment officer of Artemis Growth Partners, said: "With Tenacious Labs joining us under the Artemis Tenacious Group banner, we add an operational string to our bow as a fund manager and as an investor. For the founders, entrepreneurs, and management teams of our investment portfolio companies, the venture with Tenacious Labs broadens our offering of portfolio management services, including customized technical assistance, on-tap experienced advice, and hands-on operational support. For our investors, we believe that the enhanced capital resources and dedicated operational services of Artemis Tenacious Group reduces overall operational risk while enhancing our portfolio investment returns across all six of our managed equity and debt investments funds.”
Nick Morland, chief executive officer of Tenacious Labs said: The creation of the Artemis Tenacious Group investment platform is symptomatic of a step-change in the industry in recognition of its bright future going into an exciting geo-political climate in which approximately 40% of the worlds voting population go to the ballot box in 2024.”
Stanton McLean, managing partner of Artemis Growth Partners, said: “The new Artemis Tenacious Group vehicle is a multi-variable value creator providing investors the world’s leading one-stop-shop for exposure in the legal cannabis private and public capital markets, globally. We look forward to capitalizing on the opportunities that the Artemis Tenacious Group partnership will undoubtedly bring to all of our stakeholders, partners, and investors across the cannabis industry. With continuing regulatory reform, and broad public market support for widespread legalization, we believe the future of cannabis investing is very bright.”
